Telling Stories That Explain: Comparing Media and Organizational Discourse on Adolescent Substance Use
This report provides experts and advocates with a detailed understanding of the communications environment that surrounds them and points to strategic opportunities to reshape it.
What’s missing from the public conversation on adolescent substance use? For one thing, it’s lacking crucial information about what makes adolescence a sensitive period for brain development. That’s the conclusion of “Telling Stories that Explain,” a new study from the FrameWorks Institute. Researchers analyzed the communications content in media coverage and nonprofit materials, and found that the narratives the public encounters don’t tell the whole story.